Local to Global: Unleashing the Power of a Local SEO Strategy
Local SEO, or search engine optimization, is a powerful digital marketing strategy designed to improve the visibility of your business in local search results. With the rise of mobile devices and the increasing use of voice search, it is more important than ever to have a strong local online presence. If you’re a brick-and-mortar store, optimizing your website and online profiles for local search will help drive highly targeted local customers and foot traffic to your store.